The Common Good Data Blog

Taking notes on a report

Insight and mistakes from the world of program evaluation

Drew Reynolds Drew Reynolds

Breaking the Starvation Cycle: Why Nonprofits Need Data Strategy

If you’ve ever felt like you’re stuck in a cycle of scrambling for funding, worrying about payroll, and trying to do more with less, you’re not alone. Many nonprofit and public sector leaders face the relentless pressure of what’s called the nonprofit starvation cycle. It’s the reality of being asked to deliver big impact with limited resources, often under the weight of funder expectations to keep “overhead” low. The result is a scarcity mindset that keeps organizations in survival mode rather than thriving.


The danger of a scarcity mindset is that it convinces leaders they can never invest in the very things that would strengthen their organization — staff, systems, and strategy. Every week feels urgent, and long-term planning feels out of reach.

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Drew Reynolds Drew Reynolds

Not Just a Report: How Strong Leaders Use Evaluation Data to Drive Impact

As fiscal years wrap up, many nonprofit, public health, and human service leaders find themselves staring at a thick stack of charts, graphs, and narrative summaries. The evaluation report is finished. The numbers are in. The funder deliverables are met.

Now what?

For too many organizations, that report becomes the end of the evaluation process. It gets submitted, filed, and rarely referenced again until the next grant cycle. But strong leaders—those who drive lasting change—use evaluation differently. For them, data isn’t a formality. It’s a leadership tool.

Here’s how those leaders turn evaluation reports into real impact.

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